Iterative Feedback & Recalibration, focusing on an open source–only technology approach plus a “private AI” component. The aim is to capture data, analyze it securely, and refine marketing tactics in a continuous loop, without relying on proprietary or external big‐tech systems.
5.1 Data Capture & Ingestion
- User Interaction Tracking
- Collect metrics from website(s), emails, micro‐campaigns, etc.
- Use Open Source client‐side scripts (e.g., Plausible Analytics or Matomo) to capture page views, link clicks, and conversion events while hosting the data on your own servers.
- Offline / Field Data
- If campaigns extend offline or involve direct outreach, store collected survey results or notes in a secure database (e.g., PostgreSQL or MariaDB).
- Message …
