Public service reference

The identity trap

Indexing algorithmically promoted identities that promise self-improvement, belonging, and purpose — but deliver chronic grievance, financial exploitation, and a pipeline toward extremism.

Find yours. Understand the game.

39Identities
7Clusters
1Pattern
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The identity trap — a PSA research reference
Built from peer-reviewed research on algorithmic radicalization, identity fusion, and digital marketing exploitation.
Sources include: Frontiers in Psychology, Journal of Gender Studies, Nature Human Behaviour, Science, UN Women, SPLC, GNET, ICT.
Not affiliated with any organization. Free to use, share, and adapt.

If you recognized yourself here, that's not a judgment — it's a starting point.